Banbury tech accessory firm Juice retains market leading position
Mobile phone accessory company, Juice, has retained its market leading position for a second year in a row.
One in every three power banks purchased in the UK in 2021 was produced by the Banbury-based manufacturer, juice®, who have also outsold Apple and Belkin in charging cable units. Therefore juice® have been named market leader for power banks and lightening mains chargers.
The January 2022 'market update' was completed by consumer research provider, Growth from Knowledge (GfK)
Their report found that juice® boasts over 32% of the market share for power banks and lightning mains chargers.
General Manager, Stephanie Cotterill, said of the latest sales figures: “As a business, we feel honoured to be up there with some of the major players in the industry, but to hold our market leading position for the second year in a row proves we are going above and beyond to keep our customers coming back for more.
“We believe our ongoing success is largely due to our consumer-centric packaging and messaging.”
In July 2020, juice® became the first mobile phone accessories manufacturer in the UK to remove all single-use plastic from its packaging.
Read more - juice® shortlisted at Great British Entrepreneur Awards 2021
