Hampshire’s Dootrix to help develop Confused.com mobile app

Dootrix has partnered with Confused.com to help streamline its mobile insurance app and plan new features to improve user experience.

The Hampshire firm will make use of Microsoft’s latest cross-platform development framework, MAUI, tobuild a consumer data platform designed to power engagement and interaction with end customers via the mobile app.

The two companies will also work together on a roadmap of new features to be rolled out and trialled with feedback from users.

They plan to offer customers an entire portfolio of insurance products on a single dashboard.

Katie Hearn-Cross, senior product manager at Confused.com, said: “We know how important it is for us to stay on top of new and emerging technologies.

“The Confused.com app is the perfect way for us to reach a more diverse audience through a different channel.

“Renewing our partnership with Dootrix allows us to keep our technology evolving while continuing to improve experiences for our customers.”

Based in Fareham, Dootrix counts Heathrow, Gridserve, Ofcom, and Britain’s blue light services among its clients.

CEO Rob Borley said: “We’re delighted to be working with Confused.com to help build its mobile capabilities.

“This partnership offers significant opportunities to boost Confused.com’s user experience, increase development efficiency, future-proof the mobile app and grow its ecosystem.”

Tim Cravenskyj, account director at Dootrix, added: “In today’s rapidly evolving mobile app development landscape, staying ahead of the competition requires businesses to adopt the latest technologies and frameworks.”

That includes Microsoft’s MAUI – a successor to Xamarin, which as of this month will no longer be supported. 

“Companies using Xamarin should be made aware that the product will be discontinued and to stay competitive and current will need to transition”, said Tim.

“By embracing MAUI, businesses can stay at the forefront of mobile app development, delivering high-quality, cross-platform experiences to users while minimising costs and efforts associated with maintaining separate codebases.”