Technology & Innovation

Content Guru unveils GenAI integration

Published by
Tom Kilkelly

Bracknell-based Content Guru has integrated new generative AI services and support for OpenAI’s GPT-4 and Google’s PaLM2 into its ‘brain’ AI portfolio.

Companies can deploy brain as an AI orchestration layer, giving them access to programmes including Google Dialogflow, AzureAI, and IBM watsonx.

Customers are also able to use whichever AI programme they see fit, each of the models are interchangeable and can be switched in and out seamlessly.

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According to Content Guru, companies that want to gain generative AI capabilities can use brain to reduce costs via intelligent automation and increase the effectiveness of their staff.

Sean Taylor, CEO of Content Guru, said: “Content Guru has an extensive heritage of delivering intelligent automation through brain, and we are delighted to expand our offering to support customers with the latest generative AI tools.

“Within the contact center, agents often spend hours every day on admin tasks that keep them from the most fulfilling aspect of their role – providing great customer experience.

“We look forward to further developing generative AI in the coming months to further support our customers’ needs.”

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Tom Kilkelly

Tom Kilkelly started working as a freelance journalist for The Business Magazine following his graduation from UCL in 2022. During his studies Tom became very interested in the works of Irish authors including Samuel Beckett and Flann O'Brien (Brian O'Nolan). His current role as a freelance business reporter is his first exposure to the world of business journalism. Working at TBM has given Tom the chance to really get to grips with the goings-on in the business hive that is the South East.

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