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Wokingham Borough Council goes shopping at Waitrose

1 December 2020
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Waitrose has seen young customers help grow on-demand grocery orders by 40% compared with the previous year
Waitrose has seen young customers help grow on-demand grocery orders by 40% compared with the previous year

Wokingham Borough Council has bought the Waitrose building in Woodley, Berkshire to add to its portfolio.

The site, which sits adjacent to the council’s Crockhamwell Road car park in Woodley town centre, will remain leased to Waitrose.

“Waitrose is a fantastic business and, like so many foodstores, has continued to trade strongly over the last year despite the impact of Covid-19.” said Cllr Stuart Munro, executive member for business and economic development. “We were very pleased when the opportunity came up to purchase the site. Not only is it a great financial investment that will help us fund essential services for residents, it is also an important strategic site which will help us better support the town centre for years to come.”

The purchase of 108-114 Crockhamwell Road in Woodley cost £9.65 million and is made up of the Waitrose foodstore, New Look shop unit and associated access and service land alongside the town centre car park.

Jamie Naughton, of Edgerley Simpson Howe who provided specialist property advice to the council on the purchase, said: “The foodstore sector has been extremely resilient and reacted exceptionally well to the global pandemic with much of the sector seeing strong performance. We also see a great opportunity going forward in local centres, such as Woodley, to accommodate and benefit from the longer term changes to working practices.

“The purchase of Waitrose is an excellent opportunity for the council to benefit from this. It has also given the council control of an important anchor tenant within Woodley centre and brings the foodstore and Crockhamwell Road car park under one ownership.”

ESH acted on behalf of the council whilst the vendor was represented by Montagu Evans. 

This latest investment in Woodley follows on from the council’s purchase of Twyford House (17-25 London Road) in September this year. The Twyford village centre site, which cost £2 million, houses several well established local businesses including the Twyford Health Club, Day Lewis Pharmacy and Tesco Express. The property is also home to the Twyford post office which is housed in the Nisa Local store.

Cllr Munro added: “Since the beginning of the year the cost of providing services during the pandemic has continued to grow significantly with many more residents and businesses needing extra support. Alongside this our income from areas such as leisure facilities and car parks has fallen leaving a hole in the council’s finances.

"Projects like the investment programme are really coming into their own and are critical in helping the council fund local services whilst the country continues to work its way through the current crisis.

“We’ve used a similar financial model to our town centre regeneration project where, rather than using tax payer funds, the investment fund needs to be self-supporting with income from tenant rents used to pay the cost of buying and maintaining the sites whilst any surplus income comes back to the council.

“So far it’s proving a great success with our investments already generating around £1m profit a year and set to grow to over £1.5m following our latest purchases.  And bear in mind that this is all extra money, which isn’t dependent on council tax or government grants, and contributes to the funding of key council services like local care and improving our roads.

“Despite the impact of Covid-19 our portfolio has remained quite robust, reflecting our careful approach to investment which has focussed on properties with a strong income profile such as foodstores and well established businesses. This is especially good when we can also secure sites that have additional benefits to residents such as the recent Woodley and Twyford purchases that will help with our longer term ambitions for these areas, or the Denmark Street purchase which allowed us to reopen this important car park for visitors to Wokingham town centre.”


Nicky Godding is editor of The Business Magazine. Before her journalism career, she worked mainly in public relations moving into writing when she was invited to launch Retail Watch, a publication covering retail and real estate across Europe.

After some years of constant travelling, she tucked away her passport and concentrated on business writing, co-founding a successful regional business magazine. She has interviewed some of the UK’s most successful entrepreneurs who have built multi-million-pound businesses and reported on many science and technology firsts.

She reports on the region’s thriving business economy from start-ups, family businesses and multi-million-pound corporations, to the professionals that support their growth and the institutions that educate the next generation of business leaders.

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