The Feathers hotel in Woodstock acquired off a guide price of £2.75 million

By Nicky Godding

13 July 2021

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The Feathers Hotel in Woodstock

Historic hotel The Feathers, near Blenheim Palace World Heritage site in Woodstock, Oxfordshire, has been sold for an undisclosed price.

The Grade ll listed 21-bedroom hotel has been acquired by a private purchaser. It was brought to the market by commercial property specialist Colliers with a guide price of £2.75 million.

Peter Brunt, director in Hotels Agency at Colliers, said: “The Feathers must be one of the few hotels where you only need to say the name and people will complete the location, as both the hotel and the picturesque town of Woodstock are hugely popular with both international and UK tourists.

“Understandably, we received keen interest from a range of potential purchasers attracted by the strength of the business operated since 1999 by the private vendor, as well as the potential for the business to be developed further under new ownership.

“The Cotswolds has traditionally been an area in which well-located hotels and pubs are in high demand, and all the signs are that demand is set to intensify as the country moves out of lockdown and UK staycations become increasingly sought after.”

The Feathers is particularly renowned among gin drinkers for its impressive collection of the spirit, for which it was awarded a Guinness World Record in 2012 for the largest collection of gin, with 161 varieties, which took judges 45 minutes to count.

By Nicky Godding

Nicky Godding is editor of The Business Magazine. Before her journalism career, she worked mainly in public relations moving into writing when she was invited to launch Retail Watch, a publication covering retail and real estate across Europe.

After some years of constant travelling, she tucked away her passport and concentrated on business writing, co-founding a successful regional business magazine. She has interviewed some of the UK’s most successful entrepreneurs who have built multi-million-pound businesses and reported on many science and technology firsts.

She reports on the region’s thriving business economy from start-ups, family businesses and multi-million-pound corporations, to the professionals that support their growth and the institutions that educate the next generation of business leaders.