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The Business Magazine July 2024
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Oxfordshire’s New Home Improvement Group to establish London base

The Business Magazine article image for: Oxfordshire’s New Home Improvement Group to establish London base
Darren Field, MD of The New Home Improvement Group
28 March 2024
Darren Field, MD of The New Home Improvement Group

The New Home Improvement Group (NHIG) in Oxfordshire is set to double in size as it looks to open a London base in Q2 2024.

MD Darren Field is hoping to tap into growing demand for the group’s services in the city from homeowners looking to refresh or extend their existing property.

“Our workload across Oxfordshire and the surrounding counties has been growing rapidly, but recently we’ve seen more and more enquiries coming out of London”, he said.

“This move will take the business to the next level. Once established, I believe we can grow our presence strongly across London and the home counties, as well as continuing our development further north.”

Read the March 2024 issue of The Business Magazine, including our feature on skills

The new office will serve North and West London. It’s set to create 20 jobs with three crews available for projects, doubling the existing 20-strong workforce based in Lester Way, Wallingford.

Darren is also planning to open a South London office early next year as he looks to make the most of growing demand.

NHIG began just three years ago in Darren’s garden shed and now covers Oxfordshire, Buckinghamshire, Berkshire, and North and West London.

It specialises in garden rooms, driveways and windows and doors, but can also cover larger building projects and home renovations.

In the 2023/24 financial year, the business saw its turnover grow 25 per cent to £4.5 million, with similar growth forecast in the next 12 months.

Darren added: “The time is definitely right to drive our expansion into London.

“A home can be transformed by renovating and extending it, and in many cases this proves to be a viable alternative to moving.”


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Born and raised in Berkshire, Dan fell into journalism after completing his bachelor’s degree in English at UCL.

Writing for The Business Magazine and local Biz News sites has given him the opportunity to chat with all manner of small business owners and share their success stories with a wider audience.

Outside of work, Dan enjoys live music, board games and quiz shows, and is making a slow but persistent effort to learn Spanish.

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