Insurance broker Verlingue undergoes marketing revamp
Verlingue, the insurance broker which runs its UK operations from Surrey, has announced it is updating its brand identity and committing to a new brand service promise as it targets European expansion.
In a bid to highlight its individuality, the brand is taking on a new tagline: “Protecting today. Imaging tomorrow”, as well as updating its brand platform, in a move it hopes will promote its “model’s stability and ambitions”.
Gilles Bénéplanc, CEO of the Adelaïde Group and Verlingue, explained: “Our work is useful and it has a future: in an increasingly unstable world, managing risk is key to maintaining economic and social stability and growth.
“It allows us to expect the unexpected, to innovate, and to support investment and entrepreneurship as closely as possible. This vision is what enables us to look ahead, acting as a trusted partner whatever the circumstances.”
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