Bournemouth: Deep South Media signs for AFC Bournemouth

South coast public relations agency Deep South Media has signed for Premier League football club AFC Bournemouth. The Bournemouth-based consultancy has been named as an official executive partner of AFC Business, the club’s commercial arm.

Ron Wain is the managing director of Deep South Media, the UK specialist in cost-effective newsroom services for companies and organisations. He said: “It is a privilege to work for AFC Bournemouth in what is our 20^th anniversary year. Deep South’s role will be to help the Cherries raise its profile off the pitch, including with the local community, charities, businesses and organisations. The Premier League is a global sports phenomenon, with 1.2 billion fans, and the Vitality Stadium, as a premier events venue, attracts more than 400,000 visitors annually. There is scope to engage fans and the wider community in the superb things AFC Bournemouth is doing at grass roots level. Research shows that more than a third of Premier League fans claim to be more likely to buy products of sponsored brands, potentially providing a revenue benefit to local businesses through this global media platform.”