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Blade Motor Group leases out two Gloucestershire petrol stations to Ascona

22 October 2019
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The Business Magazine article image for: Blade Motor Group leases out two Gloucestershire petrol stations to Ascona
Acting on behalf of Salisbury-based Heritage Automotive, which acquired Blade Motor Group earlier this year, specialist business property adviser, Christie & Co has sold the leasehold interest in two of their forecourts in Gloucester. Both forecourts benefit from good trading positions, with one located on the A40 Bypass adjacent to Blades Honda dealership and the second site just under a mile away, in the village of Twigworth on the A38 and adjacent to a Skoda dealership. The A40 Bypass forecourt is currently supplied by SPAR, AF Blakemore and Shell, with the Twigworth forecourt supplied by BP.

Heritage Automotive decided they wanted to lease the forecourts to a third party shortly after they acquired Blade Motor Group earlier this year. They now operate 19 car dealerships across the south west.

A statement from the Directors of Heritage Automotive said: “Following our recent acquisition of Blade Motor Group we were keen to lease out these two forecourts and contacted Dave Morris of Christie & Co who helped us sell a forecourt site in 2016.  We are delighted with the outcome here and are pleased that Ascona are our new tenants.”

Owned by Darren Briggs, Ascona Group Holdings, which has its headquarters in Pembrokeshire, has rapidly expanded over the last two years and this acquisition takes them to 18 operational forecourts.

Duncan Morris, Group Property Director, added: “Ascona are delighted to announce the completion of a deal to take on two forecourts in the Gloucester area. This is just the first of a number of planned multi-site acquisitions expected to be completed in the very near future. The Gloucester sites, which adjoin the highly successful Blade Motor Dealerships, will give Ascona excellent representation in the area. Ascona plan to invest further in the two sites to create strong local and transient offers.”

Dave Morris, Christie & Co, said: “The forecourts attracted strong interest from independent and corporate operators who identified that the opportunity allowed an incoming tenant to acquire two forecourts very close together and so would give additional operational benefits. It was great to work again with the Directors of Heritage Automotive and we look forward to seeing the changes that Ascona have planned for both forecourts.”

The leasehold interest in both sites sold for an undisclosed sum.


Nicky Godding is editor of The Business Magazine. Before her journalism career, she worked mainly in public relations moving into writing when she was invited to launch Retail Watch, a publication covering retail and real estate across Europe.

After some years of constant travelling, she tucked away her passport and concentrated on business writing, co-founding a successful regional business magazine. She has interviewed some of the UK’s most successful entrepreneurs who have built multi-million-pound businesses and reported on many science and technology firsts.

She reports on the region’s thriving business economy from start-ups, family businesses and multi-million-pound corporations, to the professionals that support their growth and the institutions that educate the next generation of business leaders.

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