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The Business Magazine July 2024
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Worcester’s Key Safe Company to showcase new products at NEC Birmingham

The Business Magazine article image for: Worcester’s Key Safe Company to showcase new products at NEC Birmingham
Key Safe’s Tamo and Tamo Pro
29 April 2024
Key Safe’s Tamo and Tamo Pro

The Key Safe Company, a provider of key storage products based just outside Worcester, is looking to grab attention at a major Midlands trade show

They’re set to exhibit the new ark Tamo range during The Security Show at the NEC near Birmingham from 30 April to 2 May.

As well as offering a platform for British businesses in the trade, the event will also stage the inaugural Security & Safety Entrepreneur Awards.

Key Safe has been shortlisted for Entrepreneurial Business of the Year: up to £10m, while founder David Ogden is in the running for Entrepreneur of the Year.

The company’s new product range aims to provide secure, reliable and user-friendly storage units for keys, accessed effectively at the point of need.

Group sales director James Buckle said the response he and David received from industry experts at a recent trade show in Las Vegas was overwhelmingly positive.

“I’ve been involved in international sales for 20 years, and I must admit, it was one of the best trade shows I’ve ever been to in terms of the feedback we received,” he said.

“These new products truly are class leading, so it’s little wonder they’re proving so popular all over the world.

“We’re confident they will go down just as well with the domestic audience as they have overseas.”

The products have a mechanical multi-push button function which extends the number of potential code combinations to 9.7 million.

The fact they’re mechanically operated, as opposed to electrical, also means they’re more reliable and not at the mercy of Bluetooth connectivity or the strength of a mobile phone signal.

Key Safe products have proved especially popular in the care sector and have been used by paramedics, GPs and care workers seeking access to outpatients’ homes.

“A key safe can be useful in any business and at any home,” James added.

“For instance, a cleaner might need a key safe to keep items within a large office block secure or a school teacher could use one to access gym equipment.

“There are so many uses and needs for a key safe not just in personal life, but also in a business sense.

“These are products that pretty much every building could have a need for at some point, so it’s about us educating and explaining to people that keeping your key at the point of need is very secure.”


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Born and raised in Berkshire, Dan fell into journalism after completing his bachelor’s degree in English at UCL.

Writing for The Business Magazine and local Biz News sites has given him the opportunity to chat with all manner of small business owners and share their success stories with a wider audience.

Outside of work, Dan enjoys live music, board games and quiz shows, and is making a slow but persistent effort to learn Spanish.

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