Lottie celebrates anniversary with £1.5m acquisition of Found

Published by

Sam Pither

One year on from its establishment, Lottie, a Brighton-registered residential care and independent living comparison site, has acquired CRM and occupancy care home software Found in a £1.5 million deal.

The acquisition follows a successful summer for the company, which is now valued at £45million and has the backing of American Venture Capital Firm General Catalyst and chief executives from Airbnb, Zoopla and Monzo.

Having raised £6 million in a round of funding in July, the platform now lists more than 2000 care homes - all vetted by care experts to ensure they are providing high levels of care at a fair and transparent price.

Lottie’s founders, Chris (pictured right) and Will Donnelly (pictured left), expect Found’s CRM software to drive a technological transformation within the care home sector.

Chris said: “Right now, we’re at a turning point for the social care sector. Our need for a diverse selection of residential, nursing and specialist care homes will increase as we get older.

“Care homes offer a great home-from-home experience for anyone that requires support in later life; and this should only improve, as new technology and health insights emerge”.

“Care homes need a modern solution to cater for our ageing population: the right technology will ensure beds are filled, residents are cared for in the best way possible, and care home partners can track their occupancy levels."

Launched in 2019 by Entrepreneur Dan Morris (pictured centre), Found now captures more than 10,000 new enquiries each month. Found partners have converted between 50-70 per cent more of their enquiries.

This is responding to an established and documented problem in the care home sector. Found's research has shown that:

68% of all care enquiries aren’t responded to by care homes
64% of digital enquiries weren’t responded to within 48 hours
92% of enquiries weren’t followed up within a 7-day period

Chris said that this where found Found comes in: “Care home managers can see live bed availability, respond to any enquiries, and instantly track the amount of completed sales. Using this software across care homes in the UK will undoubtedly improve the compliance, sales, and most importantly the standard of care provided, across the elderly care industry.

“The care home sector has been in the spotlight like never before. After a turbulent few years with the pandemic – and recent delays in government social care reform – the later living sector needs continued support."

Sam Pither

Sam is the Regional Editor of Biz News, responsible for both Hampshire and Dorset. A new recruit to journalism, Sam started writing for the Business Magazine as a freelancer in May of 2022 after completing his degree in English at University College London. His passion for local businesses and ability to tell a story soon caught the attention of the publication’s management team and have led to his meteoric rise. Sam, who lives in central Reading, takes a particular interest in technology, gaming and food and drink, having been a chef before starting his degree.