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Electronic Arts expands wellbeing partnership with Energy Fitness Professionals

The Business Magazine article image for: Electronic Arts expands wellbeing partnership with Energy Fitness Professionals
23 August 2022

Guildford-based video game giant Electronic Arts UK (EA) has expanded its partnership with corporate wellbeing and fitness services provider Energy Fitness Professionals (EFP).

The expansion has seen EFP refurbishing EA’s existing employee wellbeing offering, giving its 2,000 employees free access to gym equipment and facilities.

As part of the refurbishments, which included an extensive redesign, the introduction of new equipment and the launch of a new digital service, the facilities have been rebranded as Energise.

Using the new digital service, employees can view live gym information, communicate in a chat forum, make bookings, follow online workouts and participate in exercise classes via livestream.

Read more - 7 innovative software companies in the Thames Valley

A similar rebrand and refurbishment has taken place at EA Codemasters in Warwick.

Rob Radford, Chief Operating Officer at EFP, said: “We are delighted to announce the refurbishment, rebranding and relaunch of our wellbeing service for EA in the UK.

“EA Games is a pioneer and global leader in digital interactive entertainment that values its employees’ wellbeing and creates amazing workspaces for its staff to be innovative and creative.

“Our challenge was to create a gym environment that reflected EA’s values and met the needs of the client whilst delivering a premium health and fitness experience for the members that will enable them to thrive in the workplace and focus on their health and wellbeing.

“We have received outstanding feedback from EA employees who are making use of their new facilities and equipment.”

Read more - University of Oxford and FuturLab form gaming wellbeing partnership


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Sam is the Regional Editor of Biz News, responsible for both Hampshire and Dorset.

A new recruit to journalism, Sam started writing for the Business Magazine as a freelancer in May of 2022 after completing his degree in English at University College London. His passion for local businesses and ability to tell a story soon caught the attention of the publication’s management team and have led to his meteoric rise.

Sam, who lives in central Reading, takes a particular interest in technology, gaming and food and drink, having been a chef before starting his degree.

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