Ecrubox founder triumphs at Great British Entrepreneur Awards

Published by

Peter Davison

Heather Horton

Heather Horton, founder of Worcester-based digital marketing agency Ecrubox has been awarded Midlands Service Industry Entrepreneur of the Year at The Allica Bank Great British Entrepreneur Awards.

Recognised annually as one of the most prestigious accolades in the entrepreneurial world, The Allica Bank Great British Entrepreneur Awards received over 5,000 applications this year alone.

The judges praised Heather and Ecrubox for swiftly self-funding a global business, highlighting their strong commitment to core values and vision.

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The judges applauded Ecrubox’s deep understanding of its target customer, signifying the company’s business strength. This recognition underscores Heather’s dedication and the exceptional performance of Ecrubox in the business world.

More than a digital marketing agency, the company manages and incubates many of the UK’s best performing ecommerce stores.

Several start-ups in the world of luxury fashion, lifestyle and eco-services have been part funded through the accelerator programme at Ecrubox, designed to provide all of the strategic, technical and marketing skills and services needed to push a website beyond the first £1m of monthly sales.

Francesca James, founder of The Allica Bank Great British Entrepreneur Awards, said: “I am thrilled to witness the extraordinary achievements of this year's winners. Their success stories are a testament to the dynamic and innovative spirit that thrives within UK entrepreneurship. These inspiring entrepreneurs embody the creativity, determination, and passion that are at the heart of our nation's business success.

"Their accomplishments not only celebrate their own journeys but also light the way for future generations of innovators and business leaders”.

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Richard Davies, CEO of Allica Bank, commented: “It has been a real honour to sponsor this year’s GBEA awards. Hearing the inspiring stories from this year’s winners really brings to life the important contribution British entrepreneurs make to our economy.

"At Allica, we couldn’t be more excited to see such a talented group of individuals making their mark in the business world and we'll be keeping a close eye on what they do next.”

Peter Davison

Peter Davison is deputy editor of The Business Magazine. He has spent his life in journalism – doing work experience in newsrooms in and around Bristol while still at school, and landing his first job on a local newspaper aged 19. By 28 he was the youngest newspaper editor in the country. An early advocate of online news, he spent the first years of the 2000s telling his bosses that the internet posed both the biggest opportunity and greatest threat to the newspaper industry and the art of journalism. He was right on both counts. Since 2006 he has enjoyed a career as a freelance journalist. He lives in rural Wiltshire with one wife, two children, and three cats.