Reward Finance Group appoints new head of Midlands client relationship team

Published by

Peter Davison

SME funding provider Reward Finance Group has appointed regional operations manager Paula Jones to lead its restructured its client relationship operations across the Midlands.

With Reward providing tailored business finance loans and asset based solutions to SMEs across the UK, Paula will now lead the client relationship team in the Midlands and also have responsibility for the North West.

Paula has vast knowledge of the financial industry, spanning 20 years. She previously worked for RBS Corporate Banking and has been with Reward for over six years.

The restructuring is part of the lenders increased investment in people internally, its commitment to supporting SMEs through every step of their finance journey and to support the growth of its regional offices, particularly those in their relative infancy.

Reward is fast closing in on 500 clients, that number has almost doubled over the last three years with its newer offices in Birmingham, London and Scotland contributing significantly to that pace of growth. These changes embrace the shifting nature of the business and transition to a truly national lender.

Steph Brown, regional director for Reward in the Midlands, said: “We’ve achieved outstanding growth across the Midlands, but needed to restructure and invest in Paula and our client relationship operations to keep pace.

"She’s well placed to drive this area of the business forward in the region, as she has a proven track record and a strong client-centric approach to providing commercial finance which meets SMEs’ business needs.”

Paula said: “I’m relishing the opportunity to work more closely with the regional teams across the business and in the Midlands to deliver that consistency of service that will help fuel our long-term expansion. We envisage making further hires in this space throughout the year ahead.”

Peter Davison

Peter Davison is deputy editor of The Business Magazine. He has spent his life in journalism – doing work experience in newsrooms in and around Bristol while still at school, and landing his first job on a local newspaper aged 19. By 28 he was the youngest newspaper editor in the country. An early advocate of online news, he spent the first years of the 2000s telling his bosses that the internet posed both the biggest opportunity and greatest threat to the newspaper industry and the art of journalism. He was right on both counts. Since 2006 he has enjoyed a career as a freelance journalist. He lives in rural Wiltshire with one wife, two children, and three cats.