New hires and promotions at Bristol PR company Ambitious

By Peter Davison

6 September 2023

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Simon Boddy, Greg Halse, Ernestine Allen, Will Reid, Liam Britnell, Eleanor Robinson and Zoe Bagnall. Photo by May Mower, Ambitious

B2B and corporate PR and communications specialist Ambitious is celebrating significant growth in the first quarter of its financial year as the firm wins new business and expands its team with several new appointments.

With the agency on track to meet its £1.65 million revenue target in 2023 and its team expanding to 25 staff, Ambitious has secured its position as one of the largest independent PR agencies in Bristol and the South West.

Based on Oakfield Road in Clifton, the agency’s expansion in the first quarter of its financial year came from new retained clients. These include Parkdean Resorts, Redirect, E2E, Healix, Swiis and SEL.

Further growth also came from the agency’s existing client base expanding their remit.

Sarah Woodhouse, director at Ambitious, said: “Demand has come from new and current clients seeking our expertise in Environmental, Social and Governance (ESG) communication - supporting companies with benchmarking their current efforts and developing a strategy to communicate their plans.

“Work in the field of ‘employer branding’ has also increased as many sectors experience a skills shortage and the intensity of securing the brightest and best talent becomes a core business objective.

“We’ve also seen uptake for our work in content strategy, creation and marketing – supporting companies to integrate their marketing, new business and PR efforts.”

Ambitious has made four key hires to support growth with the appointment of PR consultants, Ernestine Allen and Zoe Bagnall and Eleanor Robinson stepping into the role of PR executive within the ESG team. The agency’s operational team also added Ivy James as bookkeeper.

Several internal promotions were made this month with Greg Halse promoted to associate director, Will Reid to PR consultant and Liam Britnell promoted to people and culture lead to support the development of the agency’s employer branding service.

Simon Boddy has moved up into the role of marketing operations manager to support the agency’s investment in martech and the embedding of tech solutions into agency and client work.

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Lis Anderson, founder and director of Ambitious, said: “People matter most is at the centre of our business strategy, always has been.

“Our team is our greatest asset and we work hard to provide the best opportunities to progress careers so that everyone feels valued, so we’re delighted to support these latest promotions.

“Every member of the team contributes to the success of the business, no matter what their role and we’re looking forward to what our new hires will bring to the agency on our next stage of growth.”

By Peter Davison

Peter Davison is deputy editor of The Business Magazine. He has spent his life in journalism – doing work experience in newsrooms in and around Bristol while still at school, and landing his first job on a local newspaper aged 19. By 28 he was the youngest newspaper editor in the country.

An early advocate of online news, he spent the first years of the 2000s telling his bosses that the internet posed both the biggest opportunity and greatest threat to the newspaper industry and the art of journalism. He was right on both counts.

Since 2006 he has enjoyed a career as a freelance journalist. He lives in rural Wiltshire with one wife, two children, and three cats.