Royal visits Aston Martin’s Warwickshire headquarters as part of brand’s 110th anniversary celebrations

By Peter Davison

29 June 2023

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The Duke of Gloucester visits Aston Martin

Aston Martin has continued its year-long celebration of the brand’s historic 110th anniversary with a special visit from His Royal Highness The Duke of Gloucester to the company’s headquarters in Gaydon, Warwickshire.

2023 marks 110 years since founders Lionel Martin and Robert Bamford officially formed the partnership that went on to create the first Aston Martin car, igniting more than a century of automotive intensity, cutting-edge British innovation, and high-octane racing success.

Accompanied by the Lord Lieutenant of Warwickshire, Tim Cox, The Duke toured the British manufacturer’s world-class centre for sports car design, innovation and engineering.

He also had an opportunity to see its latest products, including the recently launched DB12 which is proudly hand built at the Warwickshire facility.

In addition to showcasing its next generation of sportscars, Aston Martin's dedication to nurturing and empowering the next generation of talent was also evident with The Duke meeting some of the company’s apprentices and graduates, spanning a diverse range of disciplines such as marketing, design, manufacturing and engineering.

Amedeo Felisa, Chief Executive Officer of Aston Martin said: “Aston Martin is immensely proud of its unique connection with The Royal Family, having been previously honoured by visits from His Majesty King Charles III and Queen Elizabeth II.

"We are delighted to welcome His Royal Highness to Gaydon as we continue to mark a highly significant year for the company that sees the celebration of our 110th anniversary and the launch of the first of our next generation of sports cars.”

Tim Cox, Lord Lieutenant of Warwickshire, said, “I’m very proud that Warwickshire is home to one of the world’s leading car makers.

"It was fascinating to see the latest sports cars designed and hand built in Britain by Aston Martin and to learn about the company’s exciting plans for the future.”

By Peter Davison

Peter Davison is deputy editor of The Business Magazine. He has spent his life in journalism – doing work experience in newsrooms in and around Bristol while still at school, and landing his first job on a local newspaper aged 19. By 28 he was the youngest newspaper editor in the country.

An early advocate of online news, he spent the first years of the 2000s telling his bosses that the internet posed both the biggest opportunity and greatest threat to the newspaper industry and the art of journalism. He was right on both counts.

Since 2006 he has enjoyed a career as a freelance journalist. He lives in rural Wiltshire with one wife, two children, and three cats.