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The Business Magazine July 2024
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Bucks-based Dreams joins historic City livery company

The Business Magazine article image for: Bucks-based Dreams joins historic City livery company
Divan base building at the Dreams workshop
9 May 2024
Divan base building at the Dreams workshop

Bed and mattress retailer Dreams has joined The Furniture Makers’ Company, a City of London livery company and charity for the furnishing industry.

Dreams will be formally welcomed as a corporate member at an admission ceremony in June at Furniture Makers’ Hall, London.

Michael Dingwall, director of production and quality, Shelly Dickinson, head of people, and Kelly Davis, head of internal and corporate communications, will all be admitted as corporate liverymen and personally welcomed by the Master of The Furniture Makers’ Company.

Corporate membership provides opportunities for businesses in the trade to support The Furniture Makers’ Company’s charitable activities, get involved with civic events and network with other members.

Amanda Waring, Master of The Furniture Makers’ Company, said: “We’re proud to add another much-loved British brand to our diverse roster of businesses which showcase the talent within our industry.

“Over a history of almost 40 years, Dreams has evolved into one of the UK’s most recognised bed specialists, and we look forward to the company helping to drive the continued success of the sector.”

Headquartered in High Wycombe and owned by Tempur Sealy, Dreams employs 2,300 people across its network of stores, factories, warehouses and support functions.

The Dreams workshop in Oldbury makes 290,000 mattresses and more than 200,000 divan bases and headboards a year.

Michael Dingwall said: “We’re excited to be joining the prestigious Furniture Maker’s Company as a corporate member.

“We chose to join the historic livery company because of the rich community that’s fostered by other corporate partners, supporters and freemen.

“As the UK’s leading bed company, we hope to contribute our expertise and broaden our own knowledge through networking with some of the most well-respected companies in the industry.

“Through this membership, we’re looking forward to taking a more active role in the sector and supporting The Furniture Makers’ Company’s initiatives.”


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Born and raised in Berkshire, Dan fell into journalism after completing his bachelor’s degree in English at UCL.

Writing for The Business Magazine and local Biz News sites has given him the opportunity to chat with all manner of small business owners and share their success stories with a wider audience.

Outside of work, Dan enjoys live music, board games and quiz shows, and is making a slow but persistent effort to learn Spanish.

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