Nationwide and Intel join The Big Dog Art Trail pack

Published by

Peter Davison

Two of Swindon's biggest companies – Nationwide Building Society and Intel – have joined The Big Dog Art Trail pack.

They’re the latest companies to put their paws up to sponsor a Swindog and be part of the big event in Swindon in 2023.

The super-sized Swindogs will create the UK’s first-ever balloon dog art trail and raise vital funds for local children’s hospice charity, Julia’s House.

Jack Watling, social investment marketing consultant for Nationwide, said: “We’re really excited to be sponsoring The Big Dog Art Trail. Julia’s House do such wonderful work in our community and it’s great to have the opportunity to support them.

"We’re looking forward to proudly displaying our dog at Oakfield, our development of 239 new eco-friendly homes on Marlowe Avenue in Swindon.”

Darren Howell, Intel UK community engagement manager, said: “Intel Corporation UK are excited to be sponsoring one of the sculptures which will feature in The Big Dog Art Trail and are looking forward to the launch next summer.

"The project is a fantastic way to engage our local community and beyond, as participants explore the various locations these sculptures will reside.

"In addition to the social engagement, the Trail will also help raise funds to support the vital work which the Julia’s House children’s hospice charity provides to families every day.”

Nationwide and Intel join Imagine Cruising, Swindon Advertiser, Jazzbones and inSwindon town centre BID, who have already signed up to sponsor a Swindog.

For more information about sponsoring a Swindog, visit www.bigdogarttrail.co.uk/sponsors

Peter Davison

Peter Davison is deputy editor of The Business Magazine. He has spent his life in journalism – doing work experience in newsrooms in and around Bristol while still at school, and landing his first job on a local newspaper aged 19. By 28 he was the youngest newspaper editor in the country. An early advocate of online news, he spent the first years of the 2000s telling his bosses that the internet posed both the biggest opportunity and greatest threat to the newspaper industry and the art of journalism. He was right on both counts. Since 2006 he has enjoyed a career as a freelance journalist. He lives in rural Wiltshire with one wife, two children, and three cats.