Recycling one bag of clothes next year from every household could save enough carbon to heat more than 400,000 UK homes, according to research by Portsmouth-based waste removal firm HIPPO.
It has issued the data to underscore the scale of what can be achieved through collective action as 'Recycle Week' runs until this Sunday (October 22).
READ MORE: Portsmouth-based company HIPPO launches new app to make waste clearance even simpler
This year's theme is focused on items in the home that can be recycled, while another event, 'Sustainability Day' on October 25, is marked all around the world.
Gareth Lloyd-Jones, HIPPO’s managing director, said: "With climate change impacting all aspects of the planet, recycling is one of the most effective ways to help reduce greenhouse gases.
"Despite best intentions, many people are not recycling simply because they find the process confusing and don’t want to recycle the wrong things in the wrong way.
"It may be considered cumbersome at first but once people understand what can and cannot be recycled, it's easier to factor into daily routines and even the smallest changes can make a big impact.
"HIPPOBAGS can help further ease the burden - not only are they flat packed for convenience and easy storage, we ensure that more than 95% of the rubbish inside them is recycled."
HIPPO is marking the firm's 21st anniversary this year. More than 1 million customers have used HIPPOBAGS to get rid of everything from old kitchens, bathrooms, piles of garden waste, office products, soil and rubble. It also offers skip hire and man & van collection services.
It says it ensures that over 95% of all waste collected is diverted from landfill with the remaining disposed of in a responsible way.
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