Coventry data insight company secures £500k funding

By Nicky Godding

5 April 2024

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Property Filter CEO Guillaume Black

West Midlands based data insights company Property Filter has raised £584,000 in seed round funding. The investment was led by £500,000 from the Midlands Engine Investment Fund (MEIF I) through the MEIF West Midlands Equity Fund, managed by Midven, part of the Future Planet Capital Group, alongside a syndicate of angels.

The investment will enable the company to focus on its product development. Key milestones include launching a mobile app, carrying out freemium models, extending AI capabilities and integrating new service lines.

Property Filter's SaaS platform was originally developed as an in-house tool to improve the founder's own property investment journey. The tool aggregates and delivers data insights to facilitate property investment decisions. It also leverages data to provide sourcing agents and property investors with a step-by-step blueprint to find opportunities within the market. The results are tailored towards the user’s individual investment strategies.

Property Filter is currently integrating its platform with education providers to make courses and programmes more effective. The courses are designed to provide insights that will allow mentees and students to achieve better results.

Midven has supported Property Filter, providing strategic guidance to improve the business’ investment readiness. With this substantial funding, it will continue to concentrate on enhancing its product range and services.

Surjit Kooner, Investment Director at Midven said: “Property Filter has the technology that has the potential to streamline the due-diligence process, enhancing efficiency and broadening the scope of opportunities for professional investors."

Guillaume Black, CEO of Property Filter, added: “This injection of funds is rocket-fuel to Property Filter's mission to shake up property investment. Our mission is to revolutionise property investment through data insights, fuelling key initiatives like the launch of our mobile app and expanding our AI capabilities."

The Midlands Engine Investment Fund is supported financially by the European Union using funding from the European Regional Development Fund (ERDF) as part of the European Structural and Investment Funds Growth Programme 2014-2020 and the European Investment Bank.

By Nicky Godding

Nicky Godding is editor of The Business Magazine. Before her journalism career, she worked mainly in public relations moving into writing when she was invited to launch Retail Watch, a publication covering retail and real estate across Europe.

After some years of constant travelling, she tucked away her passport and concentrated on business writing, co-founding a successful regional business magazine. She has interviewed some of the UK’s most successful entrepreneurs who have built multi-million-pound businesses and reported on many science and technology firsts.

She reports on the region’s thriving business economy from start-ups, family businesses and multi-million-pound corporations, to the professionals that support their growth and the institutions that educate the next generation of business leaders.