West Midlands agencies join forces to support digital transformation

Two digital agencies in the West Midlands have formed a partnership to offer a wide range of digital services for businesses in the region to transform their operations and harness the power of digital technology and marketing.

Content marketing specialists, HDY Agency, based in the creative quarter of Digbeth, will team up with Leamington Spa app development agency Appoly to support businesses by providing app, digital product, customer experience consultancy and marketing services. The agencies will work together to identify the right digital solutions for clients and provide memorable customer experiences.

HDY and Appoly have previously worked together on successful projects, including designing and launching web solutions and applications for travel retail brand Harding, and soap and toiletries brand Bronnley.

Angel Gaskell, co-founder of HDY Agency, said: “Working in collaboration with complementary businesses is one of our key values as we’ve seen first hand how working together generates the most creative and effective ideas and results for clients.

“Tapping into the wealth of talent and expertise we have in the Midlands to help businesses with their digital transformation plans, especially during the pandemic, is more important than ever.”

James Merrix, founder of Appoly, said: “We’ve been working closely with the team at HDY Agency for some time now and have seen their passion and creativity first hand. Angel and I are, at our core, problem solvers who love to see creative ideas come to life to benefit the lives of our clients.

“Our new partnership will support innovation and give us the opportunity to turn projects into long term partnerships with our clients so we’re able to provide the most effective solutions.  I’m looking forward to seeing what the next 12 months will bring.”