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Mid-sized businesses plan investment and hiring drive to spearhead recovery

6 April 2021
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Copyright 2018 Mike Sewell (tel: 07966 417114) Photograph by Mikey Sewell. Photography at Arrowsmith Engineering in Coventry. (Commissioned by Russ Cockburn - Cucumber PR)

Mid sized businesses plan to embark on an investment and hiring drive in 2021, as the UK continues to follow the roadmap out of the coronavirus pandemic. 

Medium-sized businesses in the region look set to spearhead the UK’s economic recovery, with more than three quarters of businesses stating that 2021 is the year to invest. 

According to the latest Rethinking the Economy survey from accountancy and business advisory firm BDO LLP, more than a quarter  of Midlands businesses plan to either expand by investing in new locations or acquiring other businesses. The renewed drive follows the Government’s capital allowance announcement in last month’s Budget, with nearly half of businesses (47%) intending to change investment plans as a result of the Chancellor’s ‘super deduction’ initiative.

Business confidence has also increased, as 66 per cent of businesses in the region expect revenues to return to pre-pandemic levels within a year of the strictest restrictions being lifted.

Mid-sized, PE owned and AIM listed businesses, what BDO calls the economic engine, account for less than 1% of UK businesses overall, but contribute £1.4tn in revenues and provide one in four jobs. In the five years leading up to the start of the pandemic, these businesses grew revenues by 46%, despite Brexit-related uncertainty. 

Richard Rose, partner and head of BDO in the Midlands, said: “There is clearly a renewed sense of confidence amongst Midlands businesses when it comes to making key strategic decisions in the months ahead. This has been triggered by the UK’s progress in fighting the coronavirus pandemic, particularly the impact that the COVID vaccine programme has had in suppressing the virus.

“Mid-sized businesses will play an integral role in the UK’s overall economic recovery. Pre-pandemic, mid-tier businesses provided a significant proportion of jobs in the region and this looks set to grow over the next 12 months, with 47% of businesses planning to hire more permanent staff. More than a third (38%) are looking towards a temporary workforce in order to provide the flexibility to balance both resource and market demand during the course of 2021. In light of the Government’s £3,000 incentive to hire apprentices, the majority (66%) also said they would hire within the next six months.”

Last month, the Industrial Strategy Council – an advisory group led by Bank of England chief economist Andy Haldane – said the UK’s plans to spread economic growth into the regions of the UK appeared “over-reliant on infrastructure spending and the continued use of centrally controlled funding pots thinly spread across a range of initiatives”.

However, according to the Rethinking the Economy survey, more than three quarters of Midlands businesses (84%) feel the Chancellor promised enough to support the regional ‘levelling up’ agenda in his Spring Budget. Furthermore, 63% believe that their region will be given enough financial support over the next 12 months as a direct result of the pandemic.

Richard added: “The recent announcement by the Government to locate one of eight newly-created Freeports at East Midlands Airport has generated a strong sense of optimism amongst Midlands businesses about the ‘levelling up’ agenda. However, there is clearly still work to be done to ensure the correct levels of funding are administered fairly, and targeted support is given to each area. This will be vital in supporting businesses on the road to recovery.

“The reality is, few businesses have come away from the crisis unscathed, with nearly half of Midlands businesses stating that their business model or product has, or will need to change as a result of the pandemic. While there is a genuine reason for renewed confidence, the road ahead remains a challenging one.”


Nicky Godding is editor of The Business Magazine. Before her journalism career, she worked mainly in public relations moving into writing when she was invited to launch Retail Watch, a publication covering retail and real estate across Europe.

After some years of constant travelling, she tucked away her passport and concentrated on business writing, co-founding a successful regional business magazine. She has interviewed some of the UK’s most successful entrepreneurs who have built multi-million-pound businesses and reported on many science and technology firsts.

She reports on the region’s thriving business economy from start-ups, family businesses and multi-million-pound corporations, to the professionals that support their growth and the institutions that educate the next generation of business leaders.

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