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Double-decker bus tour hits roads around Warks and Worcs during National Apprenticeship Week

7 February 2023
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A double-decker bus tour will highlight how apprenticeships can help young people kickstart their careers as it hits roads across the Midlands as part of National Apprenticeship Week.

Leading college group WCG, which includes colleges in Warwickshire and Worcestershire, is travelling around 13 schools and two colleges across three Midlands regions to highlight the benefits of apprenticeships and the range of industries on offer.

The theme for National Apprenticeship Week - which runs from February 6 to 10 - is ‘Skills for Life’ and the college group will be visiting three schools or colleges a day with a wide range of activities taking place on the bus.

It will visit schools in Coventry, Warwickshire and Worcestershire, with apprenticeships being showcased ranging from plumbing and engineering to horticulture and animal care.

Activities will include the assembly of plumbing fittings, animal health checks, table setting, napkin folding and horticulture seed sewing.

Students will get the chance to create their own catapult from lollypop sticks and spoons under the watchful eye of engineering tutors from the college.

There will also be demonstrations of power tools and motor vehicle experts partially stripping engines for prospective apprentices to inspect.

The college group is the largest college provider of apprenticeship training in the region, with up to 2,000 apprentices trained every year and working with over 1,100 local, regional and national employers.

Mark Whittaker, from WCG, said: “We have seen huge interest in our apprenticeships bus over the last four years and have spoken with thousands of young people in schools all across the Midlands.

“This year to facilitate for demand we have upgraded to a double decker bus, which will allow us to host more innovative and attention grabbing activities for young people on the bus itself.

“We aim to make it as interactive and engaging as possible, with widespread professions and industries to help young people find the right career for them.

“Apprenticeships continue to be at the heart of government policy and will play a vital role in rebuilding the UK economy. There is always more work to do to ensure that young people know about the benefits of taking the apprenticeship route and that is what we are trying to do with our apprenticeship roadshow.”

The double decker bus will hit the road to visit Myton School, Trinity Catholic School and Campion school in Leamington and Warwick on Monday, before heading to Rugby for Tuesday to visit Harris Church of England Academy, Rugby Free Secondary School and The Avon Valley School.

It will then head to Coventry on Wednesday to visit Westwood Academy and WMG Academy, before finishing the day at Royal Leamington Spa College. On Thursday it will begin a two day stay in Worcestershire, with visits The De Monfort School in Evesham, St Benedict’s Catholic School in Evesham and St Augustine’s Catholic High School in Redditch.

The tour will finish on Friday with visits to The Chase School in Malvern, Hanley Castle High School and making its final stop on the route at Pershore College.


Nicky Godding is editor of The Business Magazine. Before her journalism career, she worked mainly in public relations moving into writing when she was invited to launch Retail Watch, a publication covering retail and real estate across Europe.

After some years of constant travelling, she tucked away her passport and concentrated on business writing, co-founding a successful regional business magazine. She has interviewed some of the UK’s most successful entrepreneurs who have built multi-million-pound businesses and reported on many science and technology firsts.

She reports on the region’s thriving business economy from start-ups, family businesses and multi-million-pound corporations, to the professionals that support their growth and the institutions that educate the next generation of business leaders.

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