Business News

Cheltenham tech training business expands Australasia and North America footprint with acquisition

Published by
Nicky Godding

Cheltenham-headquartered Pennant International Group which exports technical training solutions around the world to train the next generation of engineers in defence and regulated civilian sectors, has bought Absolute Data Group Pty Ltd, an Australian software business for £3.44 million

Phil Walker, the CEO at Pennant, said: "We have known and admired the ADG business for some time so we are delighted to have exchanged contracts for its purchase by Pennant. There are clear synergies between our respective businesses and numerous opportunities to provide an end-to-end solution to the users of our products. We are looking forward to working with the vendors, Tammy and Michael, as ADG moves into an exciting new phase."

ADG currently has revenues of £1.22 million, and profits before tax of £0.47 million. The company also has a well-established US trading  subsidiary which accounts for approximately 65 per cent of the target group's sales.

Pennant says the acquisition will enable it to expand its presence in its target growth markets of North America and Australasia.

The ADG business will form part of an enlarged, enhanced 'Integrated Logistics Support' at Pennant, offering focused on the provision of software and other support services.

Nicky Godding

Nicky Godding is editor of The Business Magazine. Before her journalism career, she worked mainly in public relations moving into writing when she was invited to launch Retail Watch, a publication covering retail and real estate across Europe. After some years of constant travelling, she tucked away her passport and concentrated on business writing, co-founding a successful regional business magazine. She has interviewed some of the UK’s most successful entrepreneurs who have built multi-million-pound businesses and reported on many science and technology firsts. She reports on the region’s thriving business economy from start-ups, family businesses and multi-million-pound corporations, to the professionals that support their growth and the institutions that educate the next generation of business leaders.

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