Business News

Carpet manufacturer turns in good performance & says it will weather pandemic

Published by
Nicky Godding

Kidderminster-based Victoria PLC  the international designers, manufacturers and distributors of carpets and flooring, has said that while the ongoing Covid-19 pandemic has impacted recent trading conditions, the Group expects that performance for the financial year ending 28 March 2020 will be broadly in line with market expectations.

But it has warned that Covid-19 is likely to interrupt supply chains, workforce sustainability and demand. "Unquestionably a decline in demand is likely to have the most significant impact on Victoria. Together with the general loss of consumer confidence following the emergence of the virus, in some countries potential customers cannot buy flooring - even if they wish to do so - due to the closure of all non-essential retail businesses," it said in a statement.

The Board, however, is clear that the situation does not present an existential threat to Victoria. Whilst short term trading will be affected, the long-term outlook for the Group remains positive, it said.

"Once the storm has passed, people will again want flooring, and revenues and profits will recover quickly for businesses in a position to respond to renewed demand. There is no doubt in our minds that Victoria will survive the Covid-19-induced disruption we presently face and, whether it lasts three months, six months, or even longer, we do not want to lose that time in executing our business plan. Like the many other severe events Victoria has faced in its 125 year history - two world wars, previous viral pandemics, and several financial recessions - this period will pass."

Nicky Godding

Nicky Godding is editor of The Business Magazine. Before her journalism career, she worked mainly in public relations moving into writing when she was invited to launch Retail Watch, a publication covering retail and real estate across Europe. After some years of constant travelling, she tucked away her passport and concentrated on business writing, co-founding a successful regional business magazine. She has interviewed some of the UK’s most successful entrepreneurs who have built multi-million-pound businesses and reported on many science and technology firsts. She reports on the region’s thriving business economy from start-ups, family businesses and multi-million-pound corporations, to the professionals that support their growth and the institutions that educate the next generation of business leaders.

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