Bristol business consultant Felicity Cowie has been shortlisted in the global Business Book Awards competition for Exposure, which advises the founders of early-stage businesses on how to get media coverage.
Felicity, who is a double Royal Television Society Award-winning former BBC, ITV and Panorama journalist, started to write her book during the pandemic and went on to gain a publishing contract with Practical Inspiration Publishing after winning their competition seeking new titles.
She started to write her book during the pandemic and went on to gain a publishing contract with Practical Inspiration Publishing after winning their competition seeking new titles.
It has a foreword written by the UK’s special envoy for fintech and venture capital investor Eileen Burbidge MBE, helping businesses understand the links between gaining media coverage and investment.
It was launched at Waterstones Bristol Galleries last June and, following publication, Felicity has gone on to teach workshops across the world but locally at Bristol’s Engine Shed, via Set Squared, and at The Hive in Weston.
"It is incredibly exciting to be nominated for the Business Book Awards and a wonderful surprise," said Felicity.
"As an entrepreneur myself I know it’s so important to gain all sorts of skills which can be right outside your comfort zone, in order to make your business a success.
"The fantastic thing about the Business Book Awards is that they make it possible for businesses to identify affordable expertise and so, for the low cost of a book, can get up to speed on a huge range of skills.
"I really wanted to give founders a toolkit to demystify how to work with journalists so that they could get great headlines which can have a huge impact when attempting to grow a business and attract investment and customers."
Felicity was shortlisted from a field of over 300 authors. Exposure: Insider Secrets to Make Your Business a Go-To Authority for Journalists is one of six finalist books in the Start Up/Scale Up category.
The winners of The Business Book Awards will be announced in London on Tuesday, May 16.
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