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Bahrain and Banbury-based Prodrive join forces to enter own team in the 2021 Dakar Rally

The Business Magazine article image for: Bahrain and Banbury-based Prodrive join forces to enter own team in the 2021 Dakar Rally
5 February 2020

Bahrain Mumtalakat Holding Company (Mumtalakat), the sovereign wealth fund of the Kingdom of Bahrain, has announced  the establishment of a new joint venture with Prodrive, the Banbury-based British motorsport and engineering group.

The new company, Prodrive International, builds on Prodrive’s extensive experience in developing championship winning race and rally cars, and has been established with the aim of designing and manufacturing cars to compete in the Dakar Rally in Saudi Arabia from 2021.

The new Prodrive International car, specifically developed for the Dakar Rally, will compete in the top level T1 class. Two rally cars will be manufactured and operated annually by Prodrive International who will also produce other customer cars and offer a range of performance parts and body kits as accessories for clients.

Bahrain sponsored the winning car in this year’s inaugural Dakar Rally in the Middle East, which opened in Jeddah, Saudi Arabia and concluded in the country’s capital, Riyadh. With the establishment of Prodrive International, Bahrain will compete in 2021 with its own team

Commenting on the partnership, HE Khalid Al Rumaihi, Mumtalakat CEO, said: "Prodrive has participated in numerous regional and international motorsports events throughout its 30+ years of operation, winning six FIA World Rally Championships, five Le Mans titles and seven Middle East Rally Championships. We’re very proud of the Rally’s move to the region and in partnering with Prodrive, we expand Bahrain’s significant motorsport heritage, having established the Bahrain International Circuit to host Formula One in the Middle East for the first time in 2004."

David Richards CBE, Founder & Chairman of Prodrive added: "It has been a long-held ambition of mine and Prodrive to compete in the Dakar Rally. To be able to do so with the Kingdom of Bahrain’s sovereign wealth fund, Mumtalakat, and in Saudi Arabia, makes the prospect even more special as the Middle East is where Prodrive started its motorsport journey in 1984. Dakar is a new and challenging project for Prodrive, but one that I and the whole team in Banbury are relishing."


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Nicky Godding is editor of The Business Magazine. Before her journalism career, she worked mainly in public relations moving into writing when she was invited to launch Retail Watch, a publication covering retail and real estate across Europe.

After some years of constant travelling, she tucked away her passport and concentrated on business writing, co-founding a successful regional business magazine. She has interviewed some of the UK’s most successful entrepreneurs who have built multi-million-pound businesses and reported on many science and technology firsts.

She reports on the region’s thriving business economy from start-ups, family businesses and multi-million-pound corporations, to the professionals that support their growth and the institutions that educate the next generation of business leaders.

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