Shepherd Neame kicks off pouring partnership with Gillingham FC
Shepherd Neame has signed a new multi-year pouring rights partnership deal with EFL League Two club Gillingham FC.
The Faversham-based brewer, which has 300 pubs and hotels across Kent, London and the South East, has been chosen as the official provider of beer, cider, wines, spirits and soft drinks at Gillingham’s Priestfield Stadium.
Their partnership will begin on Saturday 13 July, when the Gills take on Millwall FC in a pre-season friendly.
Shepherd Neame brands available on draught at the stadium include Spitfire Lager, Whitstable Bay Pale Ale, Whitstable Bay Black Stout, Bear Island East Coast Pale Ale, Hurlimann, Singha, Noughty Bear 0.5% IPA and Orchard View cider.
Jonathan Neame, chief executive, said: “We take pride on being at the heart of our communities, so we’re delighted to announce our new partnership with Gillingham Football Club.
“The Gills are a great Kent club with a rich heritage, and we look forward to working with them and celebrating their achievements during the coming years.”
Brad Galinson, club owner and chairman, added: “This is a special one for us. The oldest brewer in Britain partnering with The Gills, just up the road!
“We are a match made for each other. Cheers!”
