Dorset’s Chapman Capital has merged with Plymouth marketing firm Socialgram and Hampshire booking agency Speak On Podcasts to launch a new group, TL;DR.
Valued in the multimillions, the new group will be based out of London and specialise in ecommerce, content creation, social media, podcasting and strategic investment.
Chapman Capital will provide financial backing for the venture to help clients enter new markets and innovate their product lines as TL;DR looks to take a “comprehensive approach to brand growth”.
Elliot Chapman, group CEO of TL;DR, said: “We’ve brought together the strengths of three companies to create a powerhouse for consumer brands.
“TL;DR combines the expertise of ecommerce, content creation and investment, allowing us to provide a holistic solution for brands looking to scale and make an impact.”
Jamie Sharp, group chief brand officer, added: “At TL;DR, we understand that scaling a consumer brand isn’t just about short-term wins, it’s about building something lasting.
“Our creative and strategic approach is designed to do just that.”
