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The Business Magazine July 2024
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Burger restaurant The Beefy Boys opens in Cheltenham

The Business Magazine article image for: Burger restaurant The Beefy Boys opens in Cheltenham
6 February 2023

Burger restaurant The Beefy Boys has unveiled the first look of its brand-new Cheltenham restaurant and announced that it will open for business officially on Saturday, February 25.

The Hereford-based chain specialises in dirty burgers, loaded fries, and alcoholic milkshakes.

And the firm has confirmed that its bar will feature an exclusive offering from Gloucestershire craft brewer, Deya Brewery.

Ale Communications is a crisp session ale perfect for pairing with a dirty burger that will not be available anywhere else.

The Beefy Boys, which was created in 2011 by four burger-loving childhood friends, launched its flagship restaurant in The Old Market in Hereford in 2016, having come second place in the World’s Best Burger competition at the World Food Championship in Las Vegas the previous year.

Their second restaurant, located in Shrewsbury, followed in 2021. The Cheltenham premises will be The Beefy Boys’ third restaurant, alongside their signature food van, which regularly visits special events and locations across the region.

Co-founder Anthony Murphy said: “The Beefy Boys are so excited to finally be opening a site in Gloucestershire after having regularly brought our food-truck to various locations in the county.

"We want to create a vibrant and relaxed environment for people of all ages to socialise and celebrate in the town centre. We can’t wait to get open and start smashing patties for the people of Gloucestershire”.


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Peter Davison is deputy editor of The Business Magazine. He has spent his life in journalism – doing work experience in newsrooms in and around Bristol while still at school, and landing his first job on a local newspaper aged 19. By 28 he was the youngest newspaper editor in the country.

An early advocate of online news, he spent the first years of the 2000s telling his bosses that the internet posed both the biggest opportunity and greatest threat to the newspaper industry and the art of journalism. He was right on both counts.

Since 2006 he has enjoyed a career as a freelance journalist. He lives in rural Wiltshire with one wife, two children, and three cats.

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