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Broadway Wine Company awards first two franchises

5 October 2022
The Business Magazine article image for: Broadway Wine Company awards first two franchises

Gloucestershire-based premium wine supplier Broadway Wine Company has awarded its first two franchises.

The two new franchisees will be supplying premium wines to shops, pubs, cafes, bars and restaurants across Oxfordshire and The Black Country.

Broadway Wine Company entered into a strategic partnership with franchising experts Taylor Made Franchising in January 2022.

With the support of their experienced head office team, owners Doug Brown and James Kemp have now franchised their business and awarded their first two franchises.

Both new franchisees will run their franchises alongside their current employment, until such time as they are successful enough to support them and their families.

Accountant Munminder Gill (50, pictured right)) has been awarded the Black Country territory, including Wolverhampton and Dudley.

Munminder said: “I have been in corporate finance my entire career and I wanted a change; I decided I wanted a franchise that I could start small and build up alongside my accountancy work. I did some Googling, found the Taylor Made Franchising site and from there, Broadway Wine Company.

"The company and the proposition were very attractive to me. Being one of the first franchisees is great news for me. The world is really my oyster and I’m excited about the possibility of expansion in the future.”

Sanal Sundaresan (41, pictured left) will be running the Oxfordshire territory alongside his wife Sreerekha (38).

Sanal has an MBA in hospitality, with experience working in hotels in Switzerland, Dubai and the UK. He has also worked in car sales and mortgage advising.

Sanal said: “By buying a Broadway Wine Company franchise I am combining my love of wine with my background in hospitality and of course the chance to run my own business. My wife Sreerekha will be working with me in our new family business.

"I needed a franchise that I could run alongside my current job until I was ready to commit to it full-time. I needed something I could start small and build up gradually and something where I didn’t need to employ staff immediately; Broadway Wine Company ticked all those boxes for me.”

Munminder and Sanal have recently completed training at the company’s Gloucestershire wine warehouse and head office.

Commenting on their training Sanal said: “The training was wonderful; very informal, just the way I like it, Doug, Alan, and James were fantastic. It wasn’t too intense, just very enjoyable. We learned enough that we were able to take it all in. It was perfect.”

Munminder concurred: “Training went very well; it was a really enjoyable few days with Doug, Alan, James and Sanal my fellow new franchisee at the company’s warehouse in the Cotswolds. The time flew by, and it was very sociable, as you might expect with wine involved. Alan and Doug have put together a really comprehensive training package, it had a great flow, and I learned a lot.”

The new franchisees are self-confessed wine lovers: Sanal enjoys an Argentinian Malbec whilst Munminder prefers a Merlot and they are both already in talks with potential new clients including an off license, a restaurant and a local shop.

Doug Brown, one of the directors of Broadway Wine Company said: “Things have gone tremendously well. We’ve had great support from Alan and David at Taylor Made Franchising, helping us to franchise the business and now here we are, training our first two franchisees.

"Munminder and Sanal are superb; training went very well and now they have returned to their territories, full of excitement and enthusiasm about launching their businesses. We wish them the very best of luck and will of course be with them every step of the way offering advice and support.”

Peter Davison is deputy editor of The Business Magazine. He has spent his life in journalism – doing work experience in newsrooms in and around Bristol while still at school, and landing his first job on a local newspaper aged 19. By 28 he was the youngest newspaper editor in the country.

An early advocate of online news, he spent the first years of the 2000s telling his bosses that the internet posed both the biggest opportunity and greatest threat to the newspaper industry and the art of journalism. He was right on both counts.

Since 2006 he has enjoyed a career as a freelance journalist. He lives in rural Wiltshire with one wife, two children, and three cats.

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